The PESTEL analysis discussed previously looked at the macro environmental variables affecting enterprise, but not the microenvironmental things. One of the microenvironmental elements are opponents, that are addressed by a competitor analysis. The Rivals analysis of Pepsi-Lipton Brisk appears to be like within the direct and oblique competitors within https://spenceracsfy.onzeblog.com/34919578/not-known-facts-about-harvard-case-study-help